Next Level Brands opening new restaurant concept in Tampa’s Westshore City Center

Next Level Brands has announced plans for Union New American at Westshore City Center in Tampa. It will be located at 111 North Westshore Boulevard. The new two-story 9,358-square-foot restaurant space will feature indoor and outdoor dining. The build-out for the restaurant will be designed by Atelier Zebulon Perron, with a focus on a contemporary and upscale ambiance.

Union New American will feature traditional American fare inspired by global ingredients. In addition to lunch, dinner and weekend brunch, Union will have a second-floor private event space and offer live music and dining in an outdoor terrace lounge. Union New American is scheduled to open during the fall of 2021.

“We are thrilled to be bringing a high-quality, locally owned dining experience to the area and look forward to introducing our New American cuisine and first-class hospitality to the Tampa Bay community.”, said restaurateur Jeff Gigante.

Tampa-based Ally Capital Group acquired Westshore City Center in early 2019 and selected Franklin Street to oversee leasing, management and project management for the property. Franklin Street has hired VCC, LLC for demolition of the existing building.

Recent improvements include new landscaping, pavement, and walkways across the entirety of the campus. Ongoing improvements include new energy efficient windows, updated common spaces, elevators, and restrooms, with modern fixtures and artwork.

“From the very beginning, Ally Capital Group’s vision for Westshore City Center has been to create a true mixed-use destination that blends newly renovated office campus with exceptional retail, dining and entertainment options that attract a regional audience,” said Matthew Chadwick, Director of Ally Capital Group. 

“It’s also important to us to support local concepts born in Tampa Bay, which makes Union New American an exciting and fitting addition to this property.”

Built in 1975, Westshore City Center comprises five office buildings totaling 300,000 square feet on 10.4 acres. Under Ally Capital Group’s ownership and Franklin Street’s management, the property has received significant cosmetic and structural improvements to create a modernized aesthetic and greater focus on walkability and outdoor space.

Earlier this year, First Watch, became the first restaurant tenant announced for Westshore City Center. Heritage Insurance, one of Florida’s property insurance providers, announced in the fall of 2020 that it will relocate its corporate headquarters to Westshore City Center with an 88,643-square-foot, full-building lease.

Franklin Street focuses on delivering value-added solutions to meet the evolving needs of clients. Franklin Street has more than $5 billion in transaction value across all major product types and offers unmatched value and optimal solutions for clients nationwide. Headquartered in Tampa, Florida, the company has offices in Fort Lauderdale, Jacksonville, Miami, Orlando and Atlanta.


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