Poke (poh-keh) has taken America by storm over the last few years. Poke by definition is a raw-fish salad.
The Food of Paradise: Exploring Hawaii’s Culinary Heritage states that poke first became popular in the 1970s in Hawaii. The trend spread to the U.S.A. in 2012 and at some point began appearing everywhere. Many places just started chopping up fish and selling “poke” to increase sales with no real focus on the history.
Much like “Kobe beef”, “poke” has become a strong sales buzzword without much meaning at many restaurants. Some restaurants actually stay true to the origins of the dish though and use attention to how the fish is prepared and served. Once you taste real poke, the knock-offs just aren’t good enough.
The sushi burrito seems to have come about in 2011 when Sushiritto was founded in San Francisco by Peter Yen. Sushi burritos are essentially a closed sushi handroll packed with tons of rice and ingredients. I tried Sushiritto last December in San Francisco and found the dishes to be rather dry and not quite what I expected and was quite disappointing.
I ended up at I’a Poke by accident this past July when I was looking for a sushi restaurant for lunch and found that most restaurants in SF close at 2PM. After trekking on the BART to the Castro to try Eiji, I ended up going to I’a Poke instead and was glad I did!
The restaurant takes Hawaiian-inspired poke and combines it to offer both sushi burritos and poke bowls. Large bowls and Burritos are allowed to have unlimited toppings, which rocks.
I’a Poke allows you to build your own poke bowls or sushi burritos and also sells pre-arranged meals as well. The freedom to choose toppings was expansive and a great deal. I wasn’t ready for how delicious the food was going to taste.
I’a Poke opened my taste buds to how amazing poke and sushi burritos can taste. There wasn’t any topping that did not pack full flavors. The fish was insanely good. I had a salmon burrito with spicy mayo, surimi crab meat, tamago (Japanese egg), sun dried tomato guacamole, masago, furikake, and it was incredible!
It absolutely blew Sushiritto away.
Never have I tasted better ingredients for a sushi burrito and the serving portion was fair.
In addition, the attendants who made the sushi burrito were incredibly hospitable and the overall place brought me very good vibes.
Watching the people around me eat their poke bowls stuffed with ingredients, it was clear I need to return one day for a bowl. Still, the sushi burrito itself impressed me enough to also recommend the poke bowl (the ingredients are the same after all).
I would recommend I’a Poke to anyone in San Francisco looking for an amazing sushi burrito or poke bowl. Here’s hoping that I quickly am able to return to San Francisco and enjoy I’a Poke again.
Restaurant name: I’a Poke
Cuisine: Poke, Sushi Burrito
Address: 314 Church Street San Francisco, California