Looking for something new to try as summer approaches? Check out La Pivón Vermouth.
Crafted in Madrid, La Pivón Vermouth is inspired by the daily 11 a.m. to 12 p.m. Spanish ritual, La Hora del Vermut. This “Vermouth Hour” is a treasured tradition Madrileños have practiced for decades as a way to bring friends and family together before a meal, typically lunch, to awaken their appetite and ignite their senses.


The Blanco and Rojo La Pivón Vermouths pairs with pantry staple tapas, such as olives and sardines, though both pair well with hard cheeses and almost any salty snack. Personally at the moment, I am enjoying it as a reward for a day of hard work.
La Pivón Vermouth blends distinctly Spanish flavor profiles in its two Blanco and Rojo variations, each made with macerated locally sourced herbs and botanicals including cardamom, wormwood, cinnamon, clove, orange peel, lemon peel, gentian, as well as oranges from Valencia, Spain, resulting in herbaceous, balanced and versatile profiles.

I enjoyed homemade drink made with Rojo La Pivón Vermouth, a bit of simple syrup, and a splash of Mango nectra from the can. It’s easy to enjoy and refreshing. It can be used to make other cocktails including a Reverse Old Fashioned, La Hora Swizzle, Sangria Pivon, and more.