It’s Negroni Week this week.
Negroni Week started in 2013 as a celebration of the Negroni cocktail and a fundraiser for charities around the world. It is a partnership between Campari and Imbibe Magazine.
The Negroni dates back to 1919 in Florence and is named after founder Count Camillo Negroni ordered an Americano with gin instead of soda after visiting London’s gin scene. The recipe for the cocktail is almost a century old.
Over 7,700 venues have participated to date and over $1.5 million has been raised. 60 countries now participate in the annual event. Several Tampa Bay bars and restaurants are participating this year.
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From the environment to education, hospitality support, health, animals, hunger, homelessness, international aid, immigrants, refugees and much more, our 2018 Negroni Week Charity Partners are working every day to make the world better, and this year, @BeefeaterGin has generously sponsored a quick-reference guide to make it easy to see them all and learn more about the impact Negroni Week donations have on them. If you subscribe to Imbibe, you received a printed copy with your May/June issue, but you can also download a digital version at negroniweek.com and imbibemagazine.com. Be sure to check it out! #negroniweek #negroni #beefeater #campari #imbibe #imbibegram
Wondering where you can find a bar that is participating? There’s a map on their website.
Go here to find your local venue: http://negroniweek.com/venues/
Find a list of partner charities here: http://negroniweek.com/charities/