For as happy as I am about the Japanese ramen and izakaya food gods shining on us lately in Tampa, there is another food concept that I am not seeing enough of in Tampa: Korean BBQ.
Korean restaurants are sprinkled around Tampa with Sushi Ninja perhaps leading the pack with the biggest menu of authentic Korean dishes (we even have a delicious Korean food truck called Mmm Bap) – but concepts usually lack Korean BBQ grilling. The popularity of Japanese hibachi/teppanyaki steakhouses and all-you-can-eat concepts (see Koizi, Saki, Ginza) suggests that given the right promotion and effort – Korean BBQ could be huge for the Tampa Bay area.
Izziban Sushi in Orlando has made the concept thrive and now has two concepts in Orlando and one down south near Miami. Izziban offers Korean BBQ with the option of a la carte or buffet with as much meat as you want and the addition of classic sushi rolls and appetizers with prices ranging from $20 for lunch/late-night and $30 for dinner.
Other restaurants in the Orlando area have caught on and are offering their own take on Korean BBQ with some sticking to just pork belly or samgyupsal and other more basic meat choices. The prices are comparable to what it costs for just one dish of Korean food here in Tampa and perhaps an appetizer.
Another case for more Korean BBQ in Tampa is the communal vibe that eating Korean BBQ has. This is representative of Korean culture where often co-workers, family members, or friends will enjoy a meal today and share their food. It makes food part of the bonding process in eating out and makes food more social. This could be big for corporate events, birthday parties, and family get-togethers.
Grills for Korean BBQ are smaller than those used in Japanese steakhouses and provide for more conversation – you also are usually in charge of cooking your own food in these concepts.
I’m not sure if I even have a preference on how the concept should arrive here in Tampa. All I know is there is a serious lack of options for Korean BBQ in the Tampa Bay area and that it could be a popular concept if someone would invest in bringing it here.
Here is a quick look at Korean BBQ via Eater:
So who wants to be first and help turn Tampa Bay on to the K-BBQ craze? I’m waiting.